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Senior Analyst

Gain Theory is an econometrics consultancy sitting within WPP group that focuses on measuring effectiveness of marketing campaigns.
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MSc Economics and International Financial Economics

Dissertation title: "A Bootstrapped Approach to UK Bank Risk and Shareholder Control"
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BSc Economics

Graduated with Upper Second Class Honours
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Web Developer

Designed and Created www.glanceirw.com using AngularJS
Summer 2011
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Coursera Courses in Machine Learning and Mining Massive Datasets

Applications of Artificial Intelligence to dealing with increasingly large datasets.
Sep-Dec 2014
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Senior Data Scientist

Econometrics Lead at Starcom MediaVest Group Dubai, the leading media agency in the MENA region.
Feb - Mar 2015
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Project Manager

Working within the Business Science department of MediaCom, one of the world's leading media agencies.
April 2015 - August 2016
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Senior Product Manager

Working within the Price and Promotions capability of Dunnhumby, the worlds leading customer science company.
August 2016 - Present
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Agent-based Modelling Course

A week-long course in applied Agent-based Modelling with application to Marketing.
July 2014


  • CausalImpact - a python port of the R package CausalImpact (WIP)
  • SyntaxFold - a sublime text plugin that folds code based on start and end markers
  • Epsilon - a python module for applied econometrics